SEO Muskegon
DOMINATE THE SEARCH ENGINE RESULTS PAGES

What Is SEO
SEO is an acronym that stands for search engine optimization. Every website online is analyzed and judged by search engines. The focus of search advertising is to ensure that everything complies entirely with the webmaster guidelines.
People will see an inability to rank well in the SERPs (search engine results pages) if their pages are in violation of any of these guidelines. As your Muskegon SEO company, it is our job to create an online advertising strategy that is guaranteed to boost your rankings and therefore help you bring in more clients each month.

How Will Search Advertising Help My Business
Your business and every one of your competitors is represented by a website that appears in organic search. The most obvious way that search engine marketing will help your business can be seen in the way that you yourself interact with the search engine results pages. Do you look at businesses on the fourth or fifth page when making a decision, or do you make your decision within the first or second pages? If you're like most people, you probably end the majority of your searches on the first page. Online advertising helps in many ways, and here are just a few:
- Potential Clients See You As More Credibile
- Improve Your Revenue
- Compete With Your Competitors Who Are Investing In SEO
- Get To The First Page For Your Services
- Dominate Locally With Local Search Engine Optimization
- Improve Your Website And Boost Your PageRank & TrustRank
- Get Listed In Several Relevant Muskegon Publications & Media Outlets
- As well as many, many other critical things to the beginning of your journey

How Does Google Rank Your Website?
Google ranks your website based solely on how relevant and quality it is. Luckily, you can control both of these metrics. The relevance is simply ensuring your on page content is optimized properly. If each web page is properly optimized, Google will be guaranteed to see your site as relevant. And, if you have a quality, easy to use website that people want to use, Search engines will view it as quality as well.
Google is recording everything about how your users are responding to your content. Are they sharing it? How long are they spending reading your content? Are they accepting any of your offers and becoming customers? Google is recording all of this and weighing the response of your visitors to determine if your content is quality content or not.
If your visitors leave instantly and don't return, they end their search on another website, they never convert, etc. Then Google sees your content as poor quality, and will not rank you as highly as your competition.
We don't just optimize each of your pages for search, we also optimize your pages for conversions. A user-friendly page is guaranteed to rank higher just because you are improving the odds your visitors will enjoy their stay. We will work with you to design and execute an online marketing strategy that is guaranteed to improve how search engines and customers alike, view your business. Your company deserves the best! As your Muskegon SEO experts, give us a call and start making the most out of your website today!
Our Muskegon SEO Services
As a leading Muskegon SEO, we have many SEO services to help improve your keyword rankings.
Content Creation
Improve your online presence in any search engine with quality content created using top SEO strategies and best practices.
By creating quality, optimized content, we'll be able to help search engines discover your content a lot more easily than they would otherwise have been able to.
The more quality and relevant content that gets created each month, the higher up those search engine results pages you'll be.
Web Design
In addition to search engine optimization, we also specialize in web design. While we don't optimize the websites we build for search engines, we ensure they are all search engine friendly.
If you want your newly built web pages to dominate in organic search, just sign up for an SEO campaign. We'll ensure that your website looks and performs well in every major search engine.
On-Page SEO
On-page SEO is where we go through each of your web pages to ensure that you're not missing out on any chances to improve your organic search results. Each page will be optimized according to your custom search engine optimization strategy designed to help you meet your goals. Anything from creating structured data to improving site architecture. We will also use various tools like the search console to aid in any SEO work.
This allows us to ensure that we can not only guarantee your SEO success but that we are also aware of opportunities to improve different aspects of your site. Things like your core web vitals and meta descriptions can be viewed in the search console. We can also use various other tools to know when we need to repair any broken links to a particular page. We can even track certain metrics and issues that cause Google to penalize websites just to ensure it doesn't happen to your own site.
Off-Page SEO
The way search engines work, is they equate trust and quality with the network of external links you have built with other reputable websites. Start seeing more traffic after we get your business and website in front of more people with a custom white hat off-page SEO strategy designed to boost your online exposure. Ranking factors differ slightly from search engine to search engine, and so we'll be sure to help you dominate your local competition with our local SEO strategies.
Link Building
With our premium link building services, we'll build a diverse portfolio of backlinks to help you get more traffic and, more importantly - more leads. After your content has been optimized, the best way to communicate value to major search engines is by building a diverse backlink profile.
Monthly Reports
Get a detailed, transparent report at the end of each month. We usually meet in Zoom to discuss the progress of your digital strategy. We also give you a copy of the data to see the progress of your search results. We'll take data from relevant places like Google search console, analytics, and other relevant search engine optimization tools that we use.
Paid Ads
Search engine optimization isn't all about optimizations. In some cases, it makes sense to employ the use of AdSense. We use several tools to aid the success of our paid advertising efforts. Tools like the Google search console, analytics, and Semrush help us ensure we're targeting the right people in the right ways. You can also learn how our Michigan web design process works to build a website that will increase organic traffic, leads, overall performance in search results, and conversions!
GMB Optimization
One of the first things we do when conducting a new campaign is to optimize your GMB. Your GMB has many uses, from how Google perceives your website to how you show up on Google maps, and even how well you perform in local SEO. Optimizing your GMB is a great way to improve your company's online presence. We also do the same for all major search engines. Each search engine has slightly different forms of GMB, so we make sure your website is in tip-top shape in each search engine.
Audits
Unless you stay updated with the current keyword research tools and SEO tools, it'll be difficult to determine why you aren't appearing in search result pages the way you should be. As Michigan SEO experts, it's our job to know everything about search engines. Use our audits to determine what needs to be done to help search engines rank you higher. We'll go through each of your web pages to help you determine what is keeping you from where you want to be in search results.
Structured Data
Structured markup data is one of the best ways to help search engines understand the purpose of your pages. Not to mention, it also helps web crawlers more quickly determine where your pages belong so you can start ranking faster. In addition, this data helps to ensure search engines are bringing relevant traffic to your pages. Structured data is one of the best secrets in the SEO industry.

Try Our Risk-Free Three-Month Muskegon SEO Trial
On the call we will walk you through what they are doing to succeed online, and what you can change to get there. We'll determine a price for what it would take to get you where you want. If agreed upon, we would require three months of that price paid upfront, at 50% off. While we would only be able to put in half of the time - due to the project being half-price - it will allow you to get your feet wet.
Our goal is that when your trial is over, that you'll want to hire us on to handle all internet marketing & online advertising moving forward. And, even if the trial ends and you still would rather not continue, you've gotten huge improvements & increases in traffic that are yours to keep long after we're gone!
Our Muskegon SEO Packages
Jumpstart -- $1000
- Sitemap Creation
- Install Google Analytics
- Keyword Research
- Add ALT Tags
- Create Page Title & Descriptions
- Get All 303 Re-Directs Handled
- Submission to 1500 Search Engines
- Page Descriptions & Titles
- Add Location to Google Maps
- Add Business to 3 Local Directories
- Social Share Buttons
- Rename Page URL’s (If necessary)
Basic Package
Campaign Setup & Optimization
- Sitemap Creation
- Install Google Analytics
- Keyword Research
- Add ALT Tags
- Back Linking
- Title Tags Optimization
- META Tags Optimization
- Internal Linking Optimization
- Create Page Title & Descriptions
- Get All 303 Re-Directs Handled
- Submission to 1500 Search Engines
Payment Options
Month-to-Month
Prepay
Standard Package
Campaign Setup & Optimization
- Sitemap Creation
- Install Google Analytics
- Keyword Research
- Add ALT Tags
- Back Linking
- Title Tags Optimization
- META Tags Optimization
- Internal Linking Optimization
- Create Page Title & Descriptions
- Get All 303 Re-Directs Handled
- Submission to 1500 Search Engines
Payment Options
Month-to-Month
Prepay
Premium Package
Campaign Setup & Optimization
- Sitemap Creation
- Install Google Analytics
- Keyword Research
- Add ALT Tags
- Back Linking
- Title Tags Optimization
- META Tags Optimization
- Internal Linking Optimization
- Create Page Title & Descriptions
- Get All 303 Re-Directs Handled
- Submission to 1500 Search Engines
Payment Options
Month-to-Month
Prepay
Start Your Project
Websites We've Built

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Frequently Asked Questions
What is SEO?
What is a keyword?
The importance of a keyword comes in how often people type that keyword each month. The more people that type in a specific keyword, the more profitable that keyword is. So, if you own a business, you would want your website to be optimized for the most profitable keywords possible.
Suppose we stick true to the ice cream example. If your business is an ice cream shop, you want to be optimized for the most searched keywords possible. So, if 12,000 people a month typed "best ice cream in west Michigan," but only 200 people typed in "best soft-served ice cream in west Michigan," you would want to be optimized for the keyword 12,000 people are searching as opposed to the one only 200 people are searching.
How does SEO work?
How long will SEO take?
While you will see a boost in organic traffic immediately as we make improvements and changes to your site - climbing up in the SERPs truly does take time.
Can you guarantee results?
Google determines your rank based on anything from website competition, the quality of your business, the type of queries being asked, the quality of your website's content, etc.
That being said, to guarantee rank, when several factors that go into determining rank are out of our control, is impossible. So while we cannot guarantee specific ranking positions, we absolutely can guarantee that you will experience measurable increases in ranking and organic traffic.
Why is SEO important
The importance of SEO is that it helps Google realize your business for what it is - an authority in your industry. You want to be seen as such by Google because you will rank higher up when someone searches for services or products like yours.
Google has put out study after study proving that the higher up on Google you are, the more traffic and therefore leads/revenue you will see. That is why SEO is so important.
How much does SEO cost?
Our SEO packages can range anywhere from $500 on the low end, and over $5,000 on the higher end. It really just depends on the goals of the client.
What SEO Company Is Best?
You mainly want to find an SEO agency that focuses on helping you design and execute a custom SEO strategy. You generally want to stay away from SEO agencies that try to create strategies where they plan months and months in advance. While it's comforting to think that you have a plan for the next 12 months, in SEO that isn't really realistic. In SEO it's important to understand that the competitive environment is constantly changing, and in direct response to that, so should your strategy.
Generally the best SEO agencies will take your campaign one month at a time. Anything can happen in two weeks, and so predicting what will be best for your website three months from now really isn't possible. It's important to have a strategy for the next month, but sometimes that strategy is going to have to take a backseat or even change entirely based on changing conditions of your local or national competition.
Is Hiring A SEO Company Worth It?
If you have the time and resources necessary to learn SEO yourself, then you don't really need to hire an agency. However, if you don't have the time to learn SEO, make and correct the mistakes typical of the SEO hobbyist, and need to get in front of more potential customers - then it's probably worth it to hire an SEO company.